Design Thinking Webinar, 1st edition (September 16th), is available here.

Topics addressed:

  • Answers to participants questions
  • The Design Thinking process in a nutshell
  • Overview on the tools we use for each of the Design Thinking steps
  • Our experiences with clients in applying DT, what works well, hindering conditions, results to be expected

Design Thinking is a human centered and collaborative approach to solve complex problems, an iterative process composed from the next main stages: Understand, Empathize, Define the Point of View, Ideate, Prototype, Test.

We at ICG have applied design thinking with our clients to innovate products (juicer, search engines, insurances, websites, etc), services (driving and transportation, customer care, etc) and processes (induction for new employees, ticketing, etc).

Next edition of the webinar, integrating the feedback we received in the previous session, will be decided soon.

Access the “Design Thinking: Methodology, Toolset, Mindset” explainer resource here.

We are looking forward to talking to you about Design Thinking.