Design Thinking is a human centered and collaborative approach to solve complex problems, an iterative process composed from the next main stages: Understand, Empathize, Define the Point of View, Ideate, Prototype, Test.

We at ICG have applied design thinking with our clients to innovate products (juicer, search engines, insurances, websites, etc), services (driving and transportation, customer care, etc) and processes (induction for new employees, ticketing, etc).

Today we invite at 1hour online webinar, focusing on:

  • Design Thinking process in a nutshell
  • Overview on the tools we use for each of the Design Thinking steps
  • Our experiences with clients in applying DT, what works well, hindering conditions, results to be expected

And we will have a guest from a multinational company who applies design thinking in the organization.

For registering, please send an e-mail with the subject “Design Thinking Webinar- I am in” to Diana. You will receive a link to join the webinar.

We will collect max.10 questions in advance (please send us 1-2 questions you might have regarding Design Thinking) and the rest of the questions will be handled during the webinar, considering the time limit.

Access the “Design Thinking: Methodology, Toolset, Mindset” explainer resource here.

We are looking forward to talking to you about Design Thinking.